Run Madtown Half Marathon, 10K & 5K

How did you kick off Summer? Run Madtown! The Half Marathon, 10K and 5K start and finish on the University of Wisconsin Campus. The 5K takes place on Saturday evening and the 10K and Half Marathon on Sunday morning, annually Memorial Day Weekend. Along the way, you’ll take in some of the city’s most iconic spots: the picturesque Lake Mendota path, the natural beauty of the arboretum, the historic University of Wisconsin campus and run around the Capitol Building. All participants receive a short sleeve tech shirt, all finishers receive a BIG Honkin’ Medal!  Kick off your summer with a 5K, 10K, or half marathon or challenge yourself with the Mad For Madtown Challenge and participate over 2 days (get 3 medals and bonus SWAG)! Celebrate your victory at the Michelob Ultra after-party with good food, good music, and good friends.

Madison, Wisconsin, United States

Valid until: May 23, 2026

Register Now ← Back to Discounts